Equipment Selection
Equipment
The tanning equipment purchased will have a huge impact on your salons success. You should begin your research knowing that you are buying a very expensive long-term item. You will want to make sure you buy the right piece or combination for your needs at the right price.
If the salon down the street has the exact same equipment you may find it difficult to gain customers since you offer the same tan. If everything is the same, you will be forced to compete on price or intangibles. When making a final decision you should always keep in mind your need to maintain a point of difference between you and your competition.
Buyers group membership can provide assistance on sourcing of new or upgraded salon equipment. We have special pricing with several manufacturers, which will help reduce your costs.
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